Brand Identity & Web Design
In 2020, I developed the visual identity and website for Allegiance Chiropractic, a local small business, creating a cohesive brand system that could work across print and digital environments. I collaborated with another designer on the logo icon, then carried the identity through brand exploration, web design and client-facing materials.
I bartered the project for chiropractic care rather than a traditional fee, which taught me an early lesson in entrepreneurship: value is not always measured in money. More than five years later, the identity and website are still in use.
Visit www.allegiancechiropractic.com to see the live site.
Designed the Allegiance Chiropractic website to extend the brand across a responsive digital experience and provide patients with clear, accessible information about the practice.
Created a clean, professional logo system for Allegiance Chiropractic in collaboration with another designer on the logo icon.
Applied the Allegiance Chiropractic visual identity to business cards, maintaining consistent typography, color and branding across client-facing materials.
Designed the Allegiance Chiropractic website to extend the brand across a responsive digital experience and provide patients with clear, accessible information about the practice.
The Logo Process
I start on paper, then move into Adobe Illustrator to explore multiple directions before refining the strongest concept. For Allegiance Chiropractic, the logo evolved from an initial sketch into a flexible visual identity designed to work across print and digital applications. The process combined concept development, iteration and brand consistency with a focus on clarity and usability.
Started with a Pencil
Initial concept exploration
Explored in Illustrator
Developed and compared multiple directions
Refined the Final Mark
Created a flexible identity for print + digital
Educator Portfolio Web Design
I created this Google Sites portfolio during the spring 2026 semester for my Portfolio course at Anne Arundel Community College as part of my Early Childhood Development degree. I had been preparing for it since starting the program in 2022, organizing coursework in Google Docs, Sheets and Slides so everything would integrate easily into Google Sites. Throughout the program, I also maintained a consistent visual identity using a blue background and white text, which helped the final portfolio feel cohesive and on brand.
I used my design background to create multimedia presentations, posters, handouts and other instructional materials throughout the program. The final portfolio earned a 100% and received a student award.
Visit the site HERE.